Camp Wahanowin Swot

Internal Analysis Strengths Facilities full(prenominal) end facilities which accommodate up to 450 campsiteers at one time, located on a 150 acre plot of land with water access non too far from many of the occupations homes while re main(prenominal)ing in a secluded atomic number 18a. Partnerships Keeping a close relationship with their sister camp, verdure Acres Day gang allows them to offer accommodations to day campers and spread their stir to the day campers segment at the same time. Their partnership with the Toronto District domesticate Board and their music program, Music by the Lake, brings revenue and word-of-m revealh announce to the camp. Management Wahanowin has a strong management team coming from a variety of backgrounds, the university credentials of the team along with the range of skills and work see are a big strength for the camps team. Customers Wahanowin has customers that not only muster from in spite of appearance the GTA area, but likewise inter nationally from USA, Mexico, Israel, France, and England, providing a large clientele basis for the camp. Weaknesses Competitors There is many other residential summer camps within a two hour drive from Wahanowin that offer different adventures luring customers away.There are also day camps which are less expensive but also offer some of the same activities and experiences which are increasing in popularity. non to mention that there is a larger opportunity for children to travel in the summer now instead of going to camp. Finance Most of Wahanowins financing has come from the retained earnings of the company which are produced from the earlier years profits. Not having any outside investors could be seen as a weakness to Wahanowins financial future. External Analysis Opportunities Natural The summers are naturally getting weeklong and longer in North the States as time goes by which provides more time for residential camping. Camp Wahanowin can capitalize on this opportunity by extending their summer camp season and bringing in more revenue for a longer period of time. Technological As society become more just on technology and the internet it becomes a more useful trade tactic. Since todays generation of children have grown up with technology and spend copious amounts of time on social media and other weathervane pages, this would be an excellent opportunity to grocery to the children. Threats Economically The market for camps in Southern Ontario is actually quite saturated which makes it difficult for Wahanowin to capture the market share that they desire. Furthermore the recession of 2008 also pushed some of the higher income families out of the higher tax bracket which shrunk the potential market for these camps. Social approximately social factors such as the increasing desire to travel everyplace the summer have affected the market for residential summer camps. other(a) social factors such as the increasing amount of helicopter parents which over-protect their children and disallow them from taking part in these experiences. Cultural As the GTA (Wahanowins main client pool) is becoming more multi-cultural the cultures could begin to group together and create camps specific to each culture or religion (such as Judaic camps), leaving open camps such as Wahanowin on the backburner. http//wahanowin. com/facilities http//wahanowin. com/chronology http//wahanowin. com/staff http//www. livescience. com/7124-study-summer-longer. hypertext markup language http//www. ourkids. net/overnight-camps-s-ontario. php http//www. time. com/time/magazine/article/0,9171,1940697,00. html